Top 10 NBA Athletes Endorsement Earnings in 2014
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One of the reasons everybody wants Lebron James is his marketing prowess. James may not be the highest paid NBA player (Kobe Bryant), but he is the highest earner combining the salary and endorsements. Absolutely, James will help Cleveland in the realm of endorsements. Do you know that James is the top athlete endorsement earnings in the NBA?
Let's look at the Top 10 NBA Athletes endorsement earnings.
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1. LeBron James - Cleveland Cavaliers- $53 million
He glides like Michael Jordan and passes like Magic Johnson. The complete package of James as a basketball player produces awareness to the companies that want him to be the endorser. Before he stepped out from high school into the NBA, Nike decided to put money on him already. Aside from Nike, James endorses Coca-Cola, Mcdonald's, Upper Deck and others. His signature Nike shoes solidly were passionately loved that it sold for $300 million in US in 2013. Furthermore, his jersey was the NBA's best-seller. His return to Cleveland forced the tickets to be sold out.
2. Kobe Bryant - Los Angeles Lakers - $31 million
The five-time NBA champion, Kobe Bryant, is a big endorser. He has proven that he is one of the most beloved NBA players. His ascent to greatness cannot be forgotten. His Jordan-like moves will always be on the minds of his fans. Though Bryant is in a decline, his marketability remains the same. His endorsement portfolio includes Lenovo, Nike, Turkish Air and Panini. In terms of jersey, he is third.
3. Derrick Rose - Chicago Bulls - $19 million
The 2011 NBA-MVP is ranked No. 3 in endorsements. His career is baffled by injuries that he missed the entire 2012-2013 season, yet he makes money out of the court. He signed a 13-year shoe deal in 2012, worth $185 million. His signature shoes sold about $40 million in 2013 in US alone. Rose is expected to play in 2014-2015 season after recovering from ACL surgery.
4. Kevin Durant - Oklahoma City Thunder - $14 million
The rising star and the current NBA-MVP, commands millions as endorser. As the one of the biggest stars in the NBA, Durant becomes an automatic icon as companies go to him. He has a seven-year deal with Nike. His endorsement portfolio includes BBVA, Panini, 2K Sports, Sprint, Skullcandy and snacks.
5. Dwayne Wade - Miami Heat - $11 million
Dwayne Wade was considered to be one of the top 5 players in 2006, after winning the NBA Finals. He was part of the Big Three that played in four consecutive NBA Finals, winning two championships. Wade endorses Gatorade, Mission, Pepperidge Farm, Li-Ning and Dove Men.
6. Carmelo Anthony - New York Knicks - $8 million
Choosing a big market for the next five years will enhance the chances of Anthony to get more endorsement deals. He is locked to play for the New York Knicks and his worth will increase as long as he is successful. His endorsement portfolio includes Footlocker, IWC, Nike's Jordan Brand, Steiner Spots, Mission and others.
7. Blake Griffin - Los Angeles Clippers - $6.5 million
Griffin is one of the most exciting dunkers in the NBA. He electrifies the crowd every time he has the ball. He earns $6.5 million in endorsement this year. Griffin's endorsement portfolio includes Panini, Kia Motors, Vizio, Subway and GameFly.
8. Chris Paul - Los Angeles Clippers - $5.5 million
The talented point-guard in LA is ranked No. 8 as one of the top endorsers in the NBA. His endorsement portfolio includes State Farm, Nike, Foot Locker, Avon, Steiner Sports and Kaiser Permanente.
9. Amar'e Stoudemire - New York Knicks - $5 million
Dwight Howard - Houston Rockets - $5 million
The dominance of Stoudemire in Phoenix earned him endorsements until now. His powerful low-post plays and dunks will always be remembered. He has a contract deals with Nike.
On the other hand, nothing can erase the impact of Howard as most defensive player awardees when he was in Orlando. His recent transfers to the Lakers and Houston affected his marketability. He endorses Adidas.